The year is 2020, and your jacket is your outfit.
Copenhagen has officially kicked off the F/W20 show season this week – bringing with it an achingly cool lineup of street stye looks. So far there has been an array of coloured coats, from an orange fur bomber to a purple leather trench. Plus, statement bags are still a fashion-lover’s best friend. From unique bucket bags to timeless clutches, these little (or big) sidekicks have been the cherry on top of every street style look we’ve seen so far this week.
But street style isn’t the only thing we’re cheering for out of the Danish city. On January 28, Copenhagen Fashion Week unveiled the Sustainability Action Plan 2020-2022 to reinvent the city’s fashion week in just two years’ time. The plan outlines how the event will reduce its climate impact by 50 per cent and attain zero waste by 2022.
“All industry players–including fashion weeks–have to be accountable for their actions and be willing to change the way business is done,” said Cecilie Thorsmark, CEO of Copenhagen Fashion Week. “The timeframe for averting the devastating effects of climate change on the planet and people is less than a decade, and we’re already witnessing its catastrophic impacts today. Put simply, there can be no status quo.”
Large events like fashion weeks have the outreach to push for industry change—a huge and important responsibility, given our climate’s critical state. The plan also focuses on the bigger picture, implementing sustainability requirements for the city. “Copenhagen Fashion Week is the cultural and commercial meeting place of the Scandinavian fashion industry. This gives us an enormous responsibility and the potential to create impactful change in the industry at large. By taking this direction we go from being a traditional event to being a platform for industry change,” continued Thorsmark.
On a consumer level, we can do our part in pushing for change by buying less, but with more awareness, and loving our pieces for longer. The great thing about winter’s (dreadful) return each and every year, is that statement coats—and our love for them—will always have a purpose. See the top street style looks from Copenhagen Fashion Week FW20 below.